What Gelato Print on Demand Is and Where It Came From
Gelato is a print-on-demand platform from Oslo, Norway, that sends each order to a local print partner. Founder Henrik Müller-Hansen launched the Optimalprint brand in 2007 and introduced Gelato in August 2012. The aim was to print close to the customer instead of shipping across borders.
Gelato print on demand now covers production in 32 countries. Sellers connect a store, publish products and let orders print at a nearby partner. The platform lists more than 100 production partners and has delivered over 10 million orders. It processes millions of print jobs each year for creators, start-ups and large enterprises.
Gelato is free to use, with no minimum orders or leftover stock. Shipping takes two to five days in many regions. More than 40 logistics partners handle delivery. Customer support runs around the clock.
Gelato Features for Global Sellers
Local Production Network
Orders route to the print partner nearest the customer, which cuts delivery time and shipping distance. The catalog spans apparel and bags, posters, canvas, framed prints, calendars, mugs, bottles, phone cases and photobooks. GelatoConnect, the company’s software platform, manages print jobs for producers. It connects procurement, workflow and logistics.
Velocity Switch Migration
Velocity Switch uses AI to match existing store products to Gelato catalog items. Sellers can move from Printify, Printful or other platforms without downtime. Fulfillment starts once artwork is added, and the switch takes days, not weeks. A Price Navigator tool supports pricing decisions.
Gelato+ Subscriptions
Gelato+ and Gelato+ Gold add discounts on eligible products. Apparel and bags earn 8 percent off on Gelato+ and up to 10 percent on Gold. Other Gelato+ discounts run from 5 to 10 percent. Premium scenes are also available with Gelato+.
Who Uses Gelato
Etsy sellers get orders printed and shipped locally in 32 countries, including the United States, Canada and Australia. Shopify stores publish products, import orders automatically and fulfil locally. Creators who sell in several countries use local production to avoid long cross-border shipments.
Teams that sell calendars or photobooks can print near each market. Squarespace users choose from a growing selection of dropship products and sync orders to Gelato. The WooCommerce plugin syncs orders and sends tracking updates.
TikTok Shop sellers in the United States and the United Kingdom can publish products and import orders automatically. Wix stores can publish Gelato products and auto-import orders. Developers can connect custom stores through a RESTful API secured over HTTPS.
Gelato Pricing and Integrations
Gelato is free to use, and sellers pay only for orders that sell. Paid Gelato+ and Gelato+ Gold plans add product discounts. Gold members receive 10 percent off posters and canvas prints. Merchants can also place manual orders in the dashboard.
Gelato’s integrations page lists Shopify, Etsy, WooCommerce, TikTok Shop, Amazon, Wix, Squarespace and BigCommerce. Amazon sellers in the United States can connect as well. A secure API handles custom stores. Gelato print on demand serves one purpose: producing custom products near the buyer, wherever the buyer lives.
